Your view on the 3-cent problem
New research on where legal-tech money went after ChatGPT, and why so little reached companies that help individuals. We’re interviewing 20 investors and legal leaders for it, and we’d like your view in the report.
Free. No charge, ever. We cover the production, the editing and the promotion.
Published by Just Badge, Inc.Commissioned by Scribe Smart Inc.Hosted by Kyle Moore
Of $8.4 billion invested in legal tech since ChatGPT
88 rounds, $8.4 billion
- What it is
- A research interview, not a podcast: we quote you in the report. If you want videos too, we film the call and make them for you.
- Published by
- Just Badge, Inc., paid for by Scribe Smart Inc., which builds legal help for individuals.
- For
- Investors who fund legal tech, legal leaders, and the reporters who cover the field.
- The argument
- Since ChatGPT, legal-tech money has followed the buyers with legal budgets. Only about 3 cents of every dollar reached companies that sell to individuals.
- Where it goes
- Published on scribe.law, promoted with paid ads on LinkedIn, Facebook, X (Twitter) and Google, and sent directly to investors, legal leaders and reporters.
What’s in it for you
Get seen, quoted and shared
We quote you in the research and put it in front of reporters, podcast hosts, investors and legal leaders, with paid promotion behind it. Videos are optional: say yes to filming, and we make them for you.
views of paid promotion behind the research and any videos, on us
- Reporters
- Podcast hosts
- YouTube
- Investors
- Legal leaders
Quoted in the research
Your view, in your words, next to new numbers reporters can check and cite.
Pitched to press and podcasts
A press release, and pitches to podcast hosts.
Traffic back to you
Links to you and your company on everything we publish.
Alongside 19 peers
In the same report, so their audiences find you too.
Your profile video
If you choose videos: 90 seconds on you and your company, plus the full conversation.
Your one-minute clips
If you choose videos: 3–5 of your best answers, branded with your name, title and company.
It’s on us. We pay for the production, the editing and the paid promotion. You never pay a cent, and you approve everything before it goes out.
Why we’re doing this
Legal help for everyone else.
In 2024, 59% of Americans with a civil legal problem didn’t get a lawyer’s help. Most people with a legal problem never get a lawyer, because a lawyer costs too much. AI could change that, but only if the money and the best minds in legal tech start building for them. That’s why we put so much into this research: every round counted, every price checked, every source public.
59%: LSC / Harris Poll, 2024
Everyone who takes part becomes a Scribe Preferred Partner. You’re helping move a whole market, and we don’t take that lightly.
Scribe Preferred Partner
Your name
Your title, your company
What you can count on
First look Every new brief, before it’s public.
First call when it fits When future research or a series fits your expertise.
Credit, always Your name and company every time we use your words.
The 3‑Cent Problem · the first of many briefs
What we found
Where $8.4 billion went, and who it missed
The 3‑Cent Problem counts all 88 legal-tech rounds of $20 million or more since ChatGPT and checks 267 everyday legal prices, before and after. Every number is sourced, and the data files are public.
$8.4 billion
went into 88 legal-tech rounds of $20 million or more since ChatGPT. About 3 cents of every dollar reached companies that help individuals.
Read this part55%
of those dollars went to just three companies that sell to firms and businesses. Companies serving only individuals raised 2 of the 88 rounds.
Read this part25.2%
of what US law offices took in during 2022 came from households and individuals. It’s not a small market.
Read this part19% to 22%
less time on realistic legal tasks with AI tools, in randomized trials with law students.
Read this part1 of 267
posted prices for everyday legal help went down in dollars, matched from before ChatGPT to now.
Read this part18%
is how much the typical everyday legal price rose, faster than inflation.
Read this part
Inside the brief
- 1The budget ruleLegal-tech money went to the buyers who already had a legal budget.
- 2Who keeps the savingsLawyers expect AI to free up nearly 240 hours a year. Prices didn’t follow.
- 3What stands in the wayRules, distribution, pricing, who pays and proof of quality.
- 90A 90-day playbookHow an investment team can test the market for itself.
Plus the views of the 20 investors and legal leaders we interview, including yours.
One interview. Videos if you want them.
Every interview goes into the research. Say yes to filming, and you get videos too.
The research
Get quoted in the report
30-minute call, not filmed
- Your view next to the report’s numbers, in front of investors, legal leaders and reporters
- Your quote as a ready-made image to share
- Your name, title and company, with a link back to you
The research + videos
Get quoted and get the videos
30-minute call, filmed
- Everything in the research option
- A 90-second profile video and 3–5 one-minute clips
- The full conversation on YouTube and scribe.law
How it works
Today
Say yes.
Reply to our note, or email Kyle. We’ll find a time that works for you.
Before your call
Get a short prep packet.
The findings, the topics, and how the call runs, a few days before your call.
Your call
Talk with Kyle.
A 30-minute research interview by video call. We stick to topics you know.
When it’s ready
Approve, then it’s out.
You approve everything first. The research, and any videos, come out once the interviews are done, and we tell you the date ahead of time.
What you control
Nothing goes out without your OK.
You approve every word.
We trim for length and clarity. You see the final version, and nothing changes after you approve it.
You choose whether we film.
Say no, and we quote you in the research without filming.
Your press team can review it.
Tell us who, and we’ll send them everything before it’s published.
You can change your mind.
Pull out any time before publication. After that, we’ll remove it from our own channels if you ask.
Your host
Kyle Moore
Co-founder, Scribe Smart Inc.
Georgia trial lawyer since 2013. Marine Corps sergeant, two tours in Iraq.
Questions
How will the research and videos be shared?
The research goes up on scribe.law, and we promote it with paid ads on LinkedIn, Facebook, X (Twitter) and Google. We also send it straight to investors, legal leaders, reporters and podcast hosts by email and LinkedIn, and put out a press release. If you chose videos, they come out on YouTube and scribe.law on the same day as every other guest’s, and your clips are yours to post anywhere.
Is this a podcast?
No. It’s a research interview. Kyle Moore asks for your view on the findings, and we quote you in the report. If you’d like videos too, we film the call and turn it into a profile video and clips you can share.
Who publishes the research?
Just Badge, Inc. publishes the research, and Scribe Smart Inc. pays for it. Scribe builds legal help for individuals, so it has a stake in what the research finds. Every number, source and data file is public, so you can check our work. Kyle Moore, a trial lawyer and one of Scribe’s co-founders, hosts the interviews.
Who is it for?
Investors who fund legal tech, and the people who run law firms, legal-tech companies and legal aid groups. We also send it to the reporters and podcast hosts who cover this market, so your view is in front of all of them.
What’s the main argument?
Since ChatGPT, legal-tech money has followed the buyers who already had legal budgets: law firms and businesses. Of the $8.4 billion in big rounds, about 3 cents of every dollar reached companies that sell to individuals. And of 267 everyday legal prices we checked, only one went down. We ask each guest why, and what would change it. Think we’re wrong? Say so.
Does it cost anything?
No. We pay for the production, the editing and the promotion. You don’t pay us, and we don’t pay guests.
How much of my time does it take?
About 30 minutes, on one call. Beforehand you skim a short prep packet, and afterward you approve what we’ve made before it goes out.
Is this a sales pitch?
No. The interview is about the market, not about Scribe, and taking part doesn’t mean you endorse us. We state Scribe’s stake up front, and you approve everything before it’s published.
What will you ask?
Questions that fit your work. Kyle picks them for each guest, and the topics come in a short prep packet a few days before the call. If something isn’t your area, he skips it.
Do I have to share it afterward?
No. We send you everything ready to post, and whether you share it is up to you.
What do you do with my details?
Only to set up your interview, send you the finished work and give you a first look at future briefs.
Take part in The 3‑Cent Problem
Reply to the note we sent you, or email Kyle Moore. We reply within 2 working days.
Free, start to finish. No charge, ever.